European Far-Right Setting the Public Narrative, Study Reveals

Mainstream parties in power are increasingly allowing the far right to dictate the public discourse, according to a new study carried out in the Federal Republic of Germany.

Researchers discovered that this trend has inadvertently helped radical groups by legitimising their viewpoints and disseminating them more widely.

Study Based on Over 20 Years of News Reporting

The results, published in the academic journal on political studies, relied on an automated text analysis of more than 520,000 news pieces from a half-dozen German publications.

Capital-based researchers observed that as the radical faction shifted from marginal topics in the 1990s era to central subjects like assimilation and migration, established parties progressively adapted their communication in response.

This adaptation amplified the dissemination of these ideas and indicated to voters that such positions were acceptable.

Implications for Democracy

"Political communication by established political groups is crucial in the voting performance of the far right," stated a expert in political behavior participating in the research.

"This factor has been underestimated," she noted.

The effect was evident even when mainstream groups were criticising the far right. "You're still giving them attention," the expert commented. "Our core argument is that because we live in such a struggle for visibility, this attention is key."

Mainstreaming Effect Across the Continent

While the research was focused on Germany, this mainstreaming phenomenon is probable to apply to nations throughout the European continent.

"You see this a lot in German and British media," said another researcher. "The far right makes a statement and everyone begins discussing it for several days."

"Although you're countering it, you're echoing it," he added.

Hardening of Public Discourse

At times, political figures have also toughened their language to match that of the radical right.

In a recently published discussion, a former German chancellor called for large-scale deportations and urged them to happen "more often and faster."

Comparable instances can be found across the continent, as politicians from countries ranging from the United Kingdom to France adopt the rhetoric of the radical right, particularly on immigration.

This has formed an feedback loop that was unthinkable a ten years prior.

Core Problem: Who Dictates the Agenda?

"{If you're a centrist political group and you are discussing societal topics – immigration, integration – in a way that is determined by the pace of the radical right, that's the whole idea of narrative control," clarified a study author.

Some political parties have gone one step further, seeking to copy the strict platform of the far right, despite research suggests that this approach drives the electorate to vote for the radical faction.

Progressive Impact and Voter Awareness

The extent of data gathered showed that the impact of far-right groups had been gradual and had increased over time.

"Public perception doesn't change from day to day," commented a co-author. "However, when you hear this negative framing around immigration every second week, and it is being disseminated not only by radical groups but also, for instance, by established parties, then of course this narrative travels further."

Need for Mainstream Parties to Develop Their Distinct Narratives

The study emphasized the necessity for mainstream political parties to develop their distinct discourses, especially on subjects such as migration and integration, rather than continuously trailing after the radical right.

"It resembles a choreography," said one author. "If the conductor is radical and you're responding to them, you cannot decide which tune should be heard."

Marcus Bell
Marcus Bell

A seasoned journalist with a passion for uncovering stories that matter in Central Europe.